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Free promotion for local events with road closures

Today is a historic day as the 46th presidential inauguration has taken place for President Joe Biden Jr. and Vice President Dr. Kamala Harris. One of the amazing things we noticed is that someone from the government administration has placed a “Line of Flags” on Google Maps for this event. See the images below:


You’re probably thinking “ok what good is that flag line to me”?

Most online advertising costs money. What do you pay for pay per click and social advertising?

If you’re organizing a local event for which a road will be closed you can let Google Maps know about this and add your own details.

There is no guarantee that this road closure will be shown on Google Maps, but if it does, it is a free way of local online advertising. Most people who use Google Maps as a navigation tool during your event can see this road closure and the reason why it has been closed.

Important: When you plan to use this to your benefit make sure to do it as early as possible, so there’s plenty of time to process your request.

How do you add a road closure?

On your computer go to Google maps and click on the three lines on the top left and go to “edit the map” and see:

Choose for “Wrong information” and click the street that will be blocked and choose it again. You will get another pop up as shown below. 

In our example, you pick closed or blocked and add further details before you “Submit”.

For more instructions go to Google Support.

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