B2B

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Have you prepared your YouTube Channel?

Effective June 1, YouTube has updated their Terms of Service and some major changes have been made for people outside the US in regards to earning money, but also the collection of data. YouTube’s right to monetise. YouTube changed their terms of service so they can monetize videos outside of the YouTube partner program. This was US only, but is now rolling out to the rest of the world. What does this mean? YouTube is going to place ads in front of videos of people who cannot monetize their vid...

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B2B sales: digital first becomes a norm

Most decision-makers prefer not to talk to salespeople and this trend is likely to continue in the near future. Therefore, closing business deals online becomes vital. We have four tips to set up your sales funnel accordingly. While baby boomers are slowly retiring and millennials are progressing to the positions of key decision-makers in the business market, it becomes even more important to take a digital-first approach in B2B sales. For example, a study by Gartner shows that by 2025, 80% of b...